How can I get condition back in my dry, colour treated hair?

Q. How can I get condition back in my dry, colour treated hair?

A. One Word – Olaplex!!

So what is Olaplex?

It is a 3 step conditioning program to restore smoothness, shine and manageability from inside and is particularly good for bleached and colour treated hair – available in our 3 official Olaplex-approved, James Bushell salon locations.

The Science

Olaplex contains a new molecule that works from inside the hair strands to strengthen and repair damaged locks where the structure has broken down. Olaplex reconnects broken disulphide sulphur bonds in the hair.

Watch the official Olaplex Video below to find out more:

For best results:

Use Olaplex during a colour treatment, rather than after it.

It’s recommended to use the level 3 part of the system at home in between salon visits (available at all 3 James Bushell Salons for purchase – ask in store)

It’s a MUST for bleached, colour treated locks to re-strengthen, re-condition and re-construct your making it stronger, more manageable and look healthier and add shine.

Olaplex can also can be great as a stand-alone treatment for heat treated, previously processed hair as it conditions from within – not just superficially.

In the Press

Read the MARIE CLAIRE review on Olaplex here.

What industry experts are saying…

Trevor Sorbie Manchester’s Creative Director, Vincent Allenby says – “Olaplex is invaluable in maintaining the disulphide bonds within the hair structure during the colour process. These bonds are normally broken down during the colour process and can sometimes result in breakage and candyfloss results mainly in high lift situations such as balayage, highlights or high lift tints. It’s a must for anyone heading lighter.”

Nicola Clarke, Creative Colour Director Color Wow and John Frieda Salons says – “For colourists, the biggest game-changer in hair colour is Olaplex.

(quotes taken from Marie Claire Magazine).

The hair experts at James Bushell Salons agree!!

To book a free consultation or make appointment for an Olaplex Treatment – contact your preferred James Bushell salon location below:

OFFER: For your first Olaplex Treatment visit – book for just £20!

*terms apply, see offers page.

Birmingham Hair Salon
Solihull Hair Salon
Harvey Nichols Hair Salon

Leave a comment